Nothing happens on Mother Earth these days without anyone mentioning the words “climate change.” It rains on a Tuesday and someone’s bound to say that’s because of climate change.

A neighbor takes a bath, another neighbor says it’ll help mitigate climate change.

Hokay, we’re not raining on the greenies’ parade here. It’s just that maybe attributing every other cloudburst to climate change inures us to the import of those words and the phenomenon scientists claim is now inevitable. Although Filosofo Tasios in our midst love to point out that climate change is as inevitable as debt (increasing) and taxis (disappearing in the rain). And that climate has been changing for millennia (just ask the dinosaurs).

Still, we appreciate the danger of Metro Manila becoming a disastrous imitation of Venice in the next few years if we all don’t help in efforts to mitigate effects of…here go the words again…climate change. So we’re glad auto manufacturers the world over are gearing efforts to produce vehicles that mitigate effects of you know what. And we really appreciate it when they do tell us about their efforts without using the phrase Al Gore claims to have fathered and nurtured to health and some of us want killed. (Just death to the phrase, not to movement, hokay!)

This brings us to Suzuki’s press release on its efforts to protect the environment by developing eco-friendly vehicles. Maybe Suzuki’s PR wordsmiths also have gotten tired of Gore’s offspring. We don’t see the words climate or change together anywhere.

Says Suzuki: Recognizing the changing social circumstances surrounding its global operations, Suzuki Motor Corporation has issued a global environmental charter that clearly outlines its corporate policy to pass on to the next generation a clean environment and bountiful society. In all its product development efforts, Suzuki engineers are mandated to focus on: (1) improving fuel efficiency; (2) reducing exhaust emissions; (3) promoting the 3Rs – reduce, reuse, recycle; (4) managing and reducing materials with environmental impact; and (5) noise reduction.

“Global warming countermeasures, measures for reducing environmental impact substances and measures for recycling are some of the environmental issues that the Suzuki Group has dealt with over the past years. Establishing compatibility between environmental measures and future corporate growth is major managerial challenge for Suzuki. So that the costs of environmental measures are not passed on to consumers, Suzuki has vigorously conducted R&D as well as capital investments in order to provide products of even higher added value."

See, we can be green and not put together climate and that other word in the same sentence. So stop.