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ABS-CBN Interactive launches on-line, SMS partnership with Manila Times

   

ABS-CBN Interactive has partnered with The Manila Times in launching the new abscbnNEWS.com website in its commitment to deliver the latest and most relevant news in the Philippines and wherever in the world Filipinos live and work.

The news website of ABS-CBN Broadcasting Network, abscbnNEWS. com, recently unveiled its new look as it pursues its mission to be the country’s foremost online news site and the source of fast breaking stories and developments about the Philippines.

The Manila Times will be the main source of abscbnNEWS.com for in-depth stories and commentary as the partnership enters the international market of news delivery. The Manila Times, founded in 1898, brings to abscbnNEWS.com a rich tradition and history of journalism.

The partnership was sealed on March 29 for The Manila Times by Enrique L. Locsin, president and chief operating officer, Rony Diaz, publisher, Fred de la Rosa, editor-in-chief, and Dante Ang II, executive vice-president and editor at large, and for ABS-CBN Interactive by Paolo Pineda, mobile services head, and Dan Mariano, editor-in-chief of abs-cbnNEWS.com.

In order to reflect the partnership’s aim of becoming the best in Philippine on-line journalism, the new abscbnNEWS.com has taken on a fresh and vibrant "international" look to deliver all the information its viewers need at a glance.

Its easy browsing capacity and new fonts allow readers to get the most information at the shortest possible time. The prominent Top of the Hour section is updated as soon as the latest breaking "big story" arrives in the ABS-CBN newsroom. The Special Feature section gives prominence to in-depth and explanatory features that are given seldom given space in other news sites. Consistent with the partnership’s thrust to strengthen public service, the new site features Metro Traffic and Philippine Airlines Flights links.

For players and trackers of the Manila bourse, abs-cbnNEWS.com upgraded its FOREX/Stock Market section to include a live feed of the day’s stock movements direct from the Philippine Stock Exchange’s trading floor. A link to the local bourse’s website is also available on the site. Regulars like The Daily Bread and Weather Update were jazzed up to jibe with the site’s new look and moved to a prominent portion of the home page for easy access. The Text Back, News Feedback and Message Board sections will continue to serve browsers who want to share their opinion. Stories on the website are accessible via cellular phone through ABS-CBN Interactive’s 2366 mobile services.





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