Mitch Radomir, product and solutions manager at Nortel Asia Pacific said the solution, called the Nortel Multimedia Communication Server (MCS) 5100, radically differs from other IM in the market as it allows the user to interact with individuals, and with solutions, anywhere and on any device.
The solution essentially allows the individual to access applications from his desktop, access his contact list, initiate a videoconference, send an IM, and make a call, simultaneously.
Radomir said this ability to provide multimedia messaging services fall under unified synchronized communications (USC), which is defined as an emerging trend combining "a myriad of technologies and devices in a single platform, streamlining management of communication channels and reducing end-user complexity."
Radomir also said research firms are predicting that within five to six years, USC will become recognized as the new standard for effective communications by most global firms.
As a unified messaging tool, MCS allows a company to save on communications expenses as there is no need for a second phone line, or a separate voice mail, Radomir said.
"As you might see, there are no other IM solution out there that can do what the MCS can do. This product immensely extends mobility," he said.
Radomir said the MCS is particularly useful for an executive on the go.
"If I want to telecommute, I can actually access my applications located in my desktop PC in the office. I can access my contacts, and important software securely via the Internet. And as I got about using these applications, I can initiate an online meeting, send an IM, set up a videoconference, using just the MCS," he said.
Bandwidth is also not an issue, he claims because, the solution will work even on a dial-up set up.
"The only issue is that, not all of the features can be initiated simultaneously if you have a slower bandwidth," he said.
Amando C. Pascual, channels director for Nortel Philippines meanwhile said the company is "negotiating" with leading enterprises in the Philippines for MCS.
"We can’t divulge the identities of these companies. But MCS addresses the needs of companies with mission-critical applications and huge databases," Pascual said.
