Victor H. Manarang, president and chief executive officer of One Asia, said the development of commercial strips or "pocket malls" as well as strategically located residential housing projects will fuel the company’s sales growth in 2007.

One Asia sees its net sales rising to P1.1 billion this year, up by P400 million or 57 percent from P700 million registered in 2006.

Pocket malls, according to Manarang, are commercial properties located right across residences that are developed for commercial enterprises such as food establishments, convenience stores, drugstores, and other retail and service outlets patronized by a nearby community.

Manarang said pocket malls will comprise about 30 percent of One Asia’s net sales target of P1.1 billion this year. The company is developing eight pocket malls, of which seven are located in the industrial province of Cavite and one in the equally progressive Laguna province.

In particular, the company is investing about P70 million for a 1.2 hectare commercial development appropriately named Promenade South along the booming Molino-Paliparan Road in Dasmariñas, Cavite.

Located beside One Asia’s upcoming affordable housing project The Promenade Residences, Promenade South offers a total of 56 lots at affordable prices, with sizes ranging from 71 square meters to 300 square meters.

Prices start from P9,000 to P12,500 per square meter. The property features a 700-square meter landscaped roundabout, which could also serve as a future venue for activities such as concerts, parties and other gatherings.

Promenade South will also serve as one of the gateways to a 1,000 hectare soon-to-rise self-sustaining community.

Manarang said another pocket mall in development is Piazza Bellissima, a 3,000-square meter commercial property located along the busy Aguinaldo Highway, Imus, Cavite and in front of Casa Bellissima, a well-planned residential community for mid-income dwellers that will soon be developed.