This 7th store, is sitting on a 1.5 hectare complex and operates from 9am to 11pm.

It houses big name branch such as National Bookstore, Mercury Drug, and Gerry’s Grill and is connected via a bridge way to the soon-to-open strip mall Santana Grove.

As a prelude to its grand launch, an aviationthemed cocktail party was held to honor stockholders, suppliers, and media friends.

Simulating the experience of a flight, guests boarded the venue by trekking through a connecting tube with the assistance of usherettes clad in a flight attendant costume.

Restaurateur Margarita Fores of Cibo prepared a scrumptious feast while singers Pops Fernandez and Jed Madela provided the inflight entertainment.

Parañaque City Mayor Jun Bernabe, Santana Grove’s Celine Tanseco-Abella, and Rustan’s Supercenters Inc.’s Donnie Tantoco graced the event. Also present were Shopwise executives Crickette Yu-Tantoco, VP for merchandising and marketing, Frances Yu, marketing consultant, and Manuel Alberto, VP for store operations.

Among the guests were Renato Tanseco of Santana Grove, Procter and Gamble’s Jim Lafferty, Arnold Vegafria, designer Hindy Weber-Tantoco, Unilever’s Pete Ramos and Parañaque First Lady Girlie Bernabe.