Auction.ph, the foremost online shopping mall in the Philippines, surpasses the 1M mark in terms of membership.
As of November 2007, the website has a total of 1,001,274 members. This year’s target was recently extended from 1M to 1.2M on account of the accelerated growth rate.
To celebrate the milestone, Auction.ph launched a page showcasing "great discounts and marvelous items." The online event page includes a Digital Fest category featuring gadgets and other electronic items; Fashion for Women with clothes, accessories, cosmetics and fragrances; and the Cyber Sale featuring the "best low-priced computers and accessories."
Through member-generating promos and online events, the website achieved a 266% growth increase in the third quarter of this year. A total of 604,457 individuals registered for free membership during the said period. Average number of page views daily also increased by more than 100% from 93,675 in the 2nd quarter to 188,897 in the 3rd quarter.
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