Camella model home

Within the gates of every Camella property is a world of possibilities. Each development represents the fulfillment of a dream nurtured within every house – tended by its walls and sheltered by its roof. At Camella, a house is not merely a home but the story of triumph over adversity and a vision for a better future.

A pioneer in the affordable housing segment, Camella has built over 200,000 homes through 87 projects – maintaining a strong presence in Metro Manila and 17 other key provincial destinations and 38 cities and municipalities, while aggressively expanding to other regions. In the past three decades, it has consistently provided value-for-money homes in masterplanned communities.

Fulfilling a mother’s dream

It is the wish of every newly-wed to come home to a house of their own. For Babes Hosena, however, the fulfillment of this dream came much later than what she and her husband had hoped for.

After getting married, they stayed with her mother-in-law for quite a while before setting off on their own. By the time they got around to purchasing their own house, their children were already going to school. She never had the opportunity to go through the typical experience of a young couple learning to make a home for themselves on their own.

So when her son Malvin, an architect, landed a stable job with a good income, she immediately encouraged him to invest in a house and lot. Though he was still unmarried then, Babes impressed upon him the importance of responsibly building his future. And this, she said, begins with a home to call his own.

Armed with his mother’s wisdom and the support of Camella, Malvin was able to purchase a house before leaving to pursue a career in the U.S. As his career grew, so did his home and his earnings eventually allowed him to purchase the lot next door. While he toiled abroad, Camella sheltered
his parents back home.

Malvin got married a year later. And though he is still based abroad, the Camella he bought serves as their residence whenever they visit Manila. In a way, Malvin’s parents lived their dream through their son’s life.

“As parents, very proud kami sa kanya! He is a very responsible son. At ngayon, very responsible din siya as a husband to his wife, and father to his newborn. Natutuwa kami dahil nung kami mag-asawa, nag-aaral na sila nang magkabahay kami. Eh ngayon, single pa lang ay pwede na silang makapag-invest dahil sa Camella.”

Finding a safe haven

Working in the highly-congested business district of Makati had taken a toll on the Del Rosario couple. Joy works for an advertising agency while her husband is with a recruitment firm. After years of fighting for space in the city center, they were ready for a change. And from the get-go, they already had their eye on Camella.

“Camella is well-known and has the name and the credibility. Maraming projects ang Camella. Kung saan-saan. We trimmed the choices down and chose Cerritos for its accessibility and safety,” said Mr. Del Rosario.

Cerritos of Camella became the answer to their prayers. Having lived at the center of the city, they have gotten used to the many conveniences that it afforded. At any time they need extra sugar, something to drink, or additional chips to munch on, it was only a matter of stepping out and walking to the nearest convenience store. This was something they were not willing to give up and Camella ensured that they continued to enjoy this convenience.

Location-wise, Cerritos is accessible. It is near their workplace to handle the commute while far enough to get them away from the hustle and bustle of city living. For the Del Rosarios, safety and security were also major considerations that Camella took care of.

“Safe dito. Hindi naman malayo at marami kang masasakyan. If worse comes to worst, you can walk from the gate to our house and we don’t even have to worry about safety,” Joy affirmed.

The neighborhood has strong perimeter fences and guards who patrol the area. Furthermore, the streets are well lit, creating a safe environment.

Love at first sight

Rhea Galagate, a teacher, found her Camella in 2007, availing of the pre-selling offers. She said Camella was love at first sight for her husband.

“Nag-ikot pa rin kami. Pero nung makita namin yung lugar, yung atmosphere dito, hindi na siya nagdalawang-isip,” Rhea spoke of her husband’s decision. She admitted she had a better appreciation of their choice later on – “kasi parang ang bilis tumaas ng value,” she said.

They simply fell in love with the community. They could not believe that the houses were affordable.

Space, in particular, used to be such a luxury for them. Camella provided an environment that was healthy and conducive to a better standard of living.

Moving in, she related, was a breeze. There was no difficulty in getting her belongings into the property. All her requests were acted upon. After almost two years, she has added many features to her home and has made it her own.

The Hosenas, the Del Rosarios and the Galagates echo the satisfaction of the many Camella residents throughout the country. After over 30 years of providing quality homes, well-planned communities and home investment opportunities to millions of families, Camella remains steadfast
to its commitment of building quality lives brick by brick for every Filipino.