Toyota Motors to launch upgraded IMV models
Toyota Motor Philippines Corporation (TMPC), the country’s leading automotive company, is set to introduce the improved lineup of its International Innovative Multipurpose Vehicles (IMV)-Hi-Lux, Fortuner and Innova to further cement the company’s number one position in the commercial vehicle segment.
Sales of the three IMV models in the first eight months this year reached 11,554 units a slight improvement from 11,543 units in the same period last year.
There were 18,405 units of IMV models sold last year with Innova having sold 10,000 units followed by Fortuner with 5,588 units and Hilux with 2,817 units.
TMPC said that the country’s top-selling multipurpose vehicle, the Innova, now offers more convenience with an automatic up/down Power Driver Window for grades E, G, and V. On the other hand, the basic J variant now comes with a Driver’s Airbag and a 4 spoke steering wheel. More color selections are also now available - Bronze Mica Metallic is offered for the G and V grades and Jade Green Metallic for the E and G grades.
The new Fortuner’s comfort is ensured with its double wishbone front suspension system. Convenience is also prioritized with an automatic up/down power driver window for all variants.
The 3.0 4x4 V diesel grade, with automatic transmission, also comes with a 6 way power driver’s seat and power retractable windows. A new variant, the 2.5 G diesel with manual transmission, is now offered for more options.
The Hilux, the country’s highest selling pick up, enhances its current line up with improvements for the G, E, and J variants. The 4X4 and 4X2 G grades both now have and automatic up/down power driver window and 16 wheels. The 4X2 E grade now has better clearance and boasts of a tougher look with a taller frame, similar to the boldness of the 4X4 G grade.
This is further complemented by an automatic up/down power driver window, 16 wheels, driver’s airbag, seatbelt warning, 4 spoke steering wheel, power doorlocks, and front fog lamps. The 4X2 J improves safety with driver’s airbag and seatbelt warning system.


