Century Properties, one of the country’s longest running and most experienced real estate firms, is spending P6 billion to construct a 9-building residential development in Parañaque City, its first outside of the CBD areas in many years.

Dubbed the Azure Urban Resort Residences, the project is a joint-venture between Century Properties of Amb. Jose E.B. Antonio and the Columbian Motors Group of Companies headed by Mr. Jose Ch. Alvarez.

“We are launching the Azure under Century Limitless, a new brand category of Century Properties that will develop affordable yet high-value residential projects,” said Century’s Chief Operating Officer John Victor R. Antonio.

Azure will be the nearest new project located in the booming South Luzon Expressway corridor, rising in a six-hectare property in Brgy. Marcelo Green, Parañaque, right beside SM Bicutan and accessible via the Bicutan exit.

The project will cater to businessmen, employees and families whose activities are based in Makati or Alabang, as well as overseas Filipino workers looking to invest in the Philippines.

The first building, Rio, is offering 1, 2, and 3-bedroom units in bare or Fully-fitted options at an average price of P1.9 million for a 26-sqm unit with a balcony area, or for as low as P17,000 a month.

Antonio said that Century Properties is currently applying for a Pag-IBIG Fund accreditation in order to service the affordable housing market.

“This project marks our entry into the local middle income market that has come to appreciate real estate as a good asset to have,” he added.

Designed by award-winning firm Broadway Malyan, Azure features resort-style amenities, including a sizeable man-made beach cove complete with pristine white sand and multiple water slides.

“Azure will be built only on 20 percent of the 6-hectare land. The rest will be devoted to open space, amenities, landscape, and a circumferential road around the property,” Antonio said.

Grand fountains with dancing waterworks and lights welcome residents at the entrance of the sprawling development. At the property’s center is a sizeable man-made beach with a modern clubhouse.

Surrounding this centerpiece are green, water and recreational amenities: an open park, Zen garden, multiple playgrounds, an interactive water play area, lap pool, kiddie pool, outdoor picnic grove, central bar, and a basketball.