As a stricter measure against jaywalking, the Metropolitan Manila Development Authority (MMDA) has come up with a new signage, “Bawal Tumawid Dito, Me Namatay Na,” to be installed at accident-prone areas in the metropolis in the coming days.

The existing pink signs, “Bawal Tumawid Dito, Nakamamatay” will be replaced with signs saying “Bawal Tumawid Dito, Me Namatay Na,” in red, black and white, said MMDA chairman Oscar Inocentes.

The new signs target undisciplined pedestrians and commuters violating the anti-jaywalking rule.

The new signage will feature danger warning sign intended to warn pedestrians or road users of a danger on the road, and will have color red, white and black.

According to Noemi Recio, Traffic Engineering Office head, more than 50 signs will be installed along critical and accident prone areas and major thoroughfares, including Epifanio delos Santos Avenue and Commonwealth Avenue.

With the high number of disobedient pedestrians that abound, Recio stressed that pedestrians nowadays have become hard-headed as they opt to jaywalk and risk their lives on the streets rather than use footbridges.

“Instead of using the footbridges located along busy areas and major thoroughfares, the public deliberately ignore them it, that’s why accidents happen,” said Recio.

Inocentes also ordered agency's traffic enforcers to hold and cite violators for jaywalking since they refuse to abide by road rules.