Apparently sensing that companies are still hesitant to go into cloud computing because of security and other issues, software giant Oracle has embarked on a massive campaign to educate the local market on the benefits of this new technology model.

In the Manila-leg of the Oracle Asean Cloud Computing Forum, Oracle sought to give customers a picture of its cloud computing strategy, which includes offering customers a growing number of applications as SaaS services, provide enabling technology to other cloud providers, and giving customers the choice to deploy Oracle technologies in either private or public clouds.

The US-based firm said its cloud computing offering is fully enterprise-grade to enable enterprise adoption and support both public and private cloud computing.

The company said its Platform for SaaS provides an open and integrated suite of infrastructure software – including database, middleware, and development tools – for developing SaaS and PaaS offerings.

Sushil Kumar, vice president for product strategy and business development in the system management product group at Oracle Corp., said in a press briefing that companies are more interested in “private clouds” because of security concerns.

“We can also address that concern because Oracle has the most complete stacks of offerings for developing, deploying and managing applications for both public and private clouds,” Kumar said.

Oracle said the Platform for SaaS is designed for sophisticated enterprise applications that may run the core business processes of an organization. Oracle CRM On Demand, Oracle Beehive On  Demand, and Oracle Sourcing on Demand are examples of SaaS applications built on the Oracle Platform for SaaS and running in Oracle's data center, the company said.

The software firm said the platform sits on mature and proven technology – the Oracle Database, Oracle Fusion Middleware, Oracle Enterprise Manager, and Oracle VM – and are based on Oracle's Grid Computing technology.

Over 250 SaaS and PaaS providers have adopted Oracle Platform for SaaS to date, it added.