Weeks before MMFF, ‘My Little Bossings’ already making money
“My Little Bosings” is set to open on Dec. 25 but it seems to have made millions already, thanks to Kris Aquino.
A top notch product endorser and TV host, Kris is one of the four producers (the other three are M-Zet Films, Octo-Arts Films and APT Entertainment) of “My Little Bossings,” which is also his son, Bimby Yap’s, movie debut. According to her, she with her co-producer and co-star in the film Vic Sotto sought the support of Proctor & Gamble or P&G for their movie via a “formal business presentation.”
“We’re getting so much support from our P&G family. Siya, because of Tide, ako because of Ariel, Downy, Safeguard and Pantene. Bumili sila ng more than P100 million worth of spots for the movie,” shared Kris.
Director Marlon Rivera explained that he didn’t have a hard time “weaving” the products into the story.
“Twenty six years ko ng ginagawa ito so alam ko na ang gagawin ko. ‘Yung kuwento kasi may mga bata so madaling ipasok yung kinakain, at pinaglalaruan. I’m very happy na yung mga producers ko, pumayag na hindi ganung ka-commercial ang nangyari. ‘Yung ibang eksena kailangan mo ng produkto so suwabeng-suwabe,” he said.
As producer, it is the first time Kris has “gone so far” in supporting a movie. Her business principle has always been the norm – take care of the money you invested and the business you invested it in.
Kris cited an instance when she and Bimby were taping for an episode of “Vampire Ang Daddy Ko,” (Vic Sotto’s sitcom at GMA-7) wherein she would discuss various concerns with Vic like TV spots. At this point, her mother network ABS-CBN already has the TV rights for “My Little Bossings.” Plus, their movie will be promoted and have TV spots both on ABS-CBN and GMA-7 which she is confident that “My Little Bossings” stand a fighting chance against Star Cinema’s TV spots for their entries to this year’s Metro Manila Film Festival titled “Boy, Girl, Bakla, Tomboy” (co-produced by Viva Films) and “Pagpag” (co-produced by Regal Films).
“Hindi naman kami madedehado,” quipped Kris.
Kris also revealed that sacrificed her talent fee for the movie.
“Sometimes kasi we have to understand that the bottomline is more important. Confident naman ako na kung ano ang pinuhunan, do-doble or triple after so ‘wag na akong bayaran,” expressed Kris who sees the film as her training ground when it comes to being a producer.
Vic shared the sentiment except that he said he was paid only a “minimal talent fee.” As he pointed out, making the film was more about team work than the money.
“My Little Bossings” also stars Ryzza Mae Dizon, Aiza Seguerra, Jaclyn Jose, Jose Manalo, Paolo Ballesteros, Barbie Forteza, Neil Coleta and Neil Sese. Story and screenplay is by Bibeth Orteza.